INSIGHTS/
CASE STUDIES
BIG DATA STRATEGY RETAINS HIGH-VALUE CUSTOMERS & BOOSTS BOTTOM LINE
See how Capto helped a client maximize marketing dollars to retain the highest-value customers by layering in third-party data, including competitor offers, macroeconomic data, psychographics and even weather data influencing its customers by geographic area.
MAXIMIZING AD REVENUE FOR SALES EXECUTIVES
See how we supported a leading cable TV network’s advertising team in developing a business and technical case for a new application system to provide automated inventory, order management, and program scheduling functionality–driving higher yields and sales volumes.